The exhibition is a project of the University of Applied Sciences Düsseldorf.

Curated by Lars Müller, Victor Malsy and
Philipp Teufel.

Osaka and Tokyo in Japan were the first venues of the exhibition tour in cooperation with DNP.
The next stations will be Sofia (Bulgaria) and Düsseldorf (Germany).

From the early days in 1957 until now ‘Helvetica forever’ presents a wide range of works which prove the intrinsic qualities of Helvetica.

The exhibition comprises about 100 items like advertisments and posters but also includes promotional leaflets from the very beginning as well as documents highlightening Helvetica’s history of origin.